The Lucky Law Firm Needed A Growth Oriented Strategy

Amplifi provided the targeting and reach required to hit their goal.

Objective

Increase website traffic and leads from specific local cities and parishes.

Challenge

Growing brand awareness and conversions in an extremely competitive industry and market.

Strategy

The firm added Amplifi video in May and then added cross platform to the mix along with their aggressive PPC strategy, behavioral targeting, display and YouTube TrueView campaigns. Amplifi video also complimented their annual television buy.

RESULTS
+25%
New case sign-ups.

After adding Amplifi.

95.48%
Video Completion Rate.

Industry benchmark of 70%.

+XX%
Form leads through website

2018 - YTD 2020

FEEDBACK

We're very pleased with our strategy and tactics to raise brand awareness of the firm. We also feel we have eliminated waste while also maximizing our reach to the exact targeted audience for our business.

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